I thought this was very interesting. Pepsi launched a new initiative to take advantage of the 2010 Census that basically reached out to and encouraged Hispanics to share their experiences and tell their stories on a website set up by Pepsi. The initiative is called “Yo Sumo” (Spanish for “I Count”).
Featured
Other Articles You'll Love
-
Scaling Smart: Mastering the Art of Processes in Business Growth
Processes in business aren't just about keeping things organized; they're the backbone of scalability and efficiency. As an entrepreneur, understanding how to develop, implement, and refine processes is crucial. These...
Scaling Smart: Mastering the Art of Processes in Business Growth
Processes in business aren't just about keeping things organized; they're the backbone of scalability and efficiency. As an entrepreneur, understanding how to develop, implement, and refine processes is crucial. These...
-
Why Even CEOs Still Need Mentorship
Hey, what's up, everyone? Daymond here to drop some knowledge bombs on you. You know me from "Shark Tank," FUBU, and my relentless hustle in the world of entrepreneurship. But...
Why Even CEOs Still Need Mentorship
Hey, what's up, everyone? Daymond here to drop some knowledge bombs on you. You know me from "Shark Tank," FUBU, and my relentless hustle in the world of entrepreneurship. But...
-
Innovation Under Pressure: Creativity When It Counts
Every entrepreneur knows the thrill of a breakthrough idea. It’s the fuel that powers the relentless engine of growth. But innovation isn’t just about lightning strikes of genius; it’s cultivated...
Innovation Under Pressure: Creativity When It Counts
Every entrepreneur knows the thrill of a breakthrough idea. It’s the fuel that powers the relentless engine of growth. But innovation isn’t just about lightning strikes of genius; it’s cultivated...
Featured
Partners
- Choosing a selection results in a full page refresh.
- Opens in a new window.