Shark Bites – Week of 2/20/12

We get interesting information everyday from reading articles in newspapers, blogs, company websites and even from conversations we overhear or have ourselves. Shark Bites is an entry post where I share my thoughts on recent articles, events and conversations. Feel free to comment at the very bottom of each post while indulging yourselves with new information.. you’ll find that a bit of information a day will go a long way.


7 Ways to Treat Your Career Like a Startup

Surviving in today’s business environment requires everyone to start thinking like an entrepreneur. I’ve pulled out the seven ways from Forbes for a quick read:

1. Adopt the mindset of a permanent beta
2. Regularly assess and refine your competitive advantage
3. Plan to pivot as you learn
4. Build and use your network
5. Pursue breakout opportunities
6. Take intelligent risks
7. Maintain that sense of urgency

When you treat your career like a startup, you do not pigeonhole yourself into comfort, and because of this, you’ll continue to grow. As Brian Tracy puts it, “Move out of your comfort zone. You can only grow if you are willing to feel awkward and uncomfortable when you try something new.”

What have you accomplished by moving out of your comfort zone?

» Read Forbes’ reasons why it’s important to treat your career like a startup

Innovative Companies 

Fast Company lists the top 50 most innovative companies and breaks it down to the top 10 of various industries. In retail, young Shopify makes the cut among these notable brands! Shopify has become synonymous with entrepreneurship and avid innovators who are driven to grow their businesses and is on a mission to make it easy for its customers to buy from/sell to mobile users.

If you’re contemplating on whether or not you should open up a Shopify account, just ask yourself what would you sell if you could open up your own storefront. If anything comes to mind, simply sign up and make it happen. There’s a 30-day free-trial, and if that’s not enough for you … try to make $26 during that month to invest into another month with a basic account. Any profit you make after that … is a profit.Get the picture?

» Read the full list on FastCompany

The Brand With-LIN

Okay, okay … so the “Lin” puns are getting a bit out of hand, but us New Yorkers are having the most fun with this! Lin’s brand is a marketing success story—he’s global without having to play globally; he went from obscurity to a promise both here and in Asia; his jersey has been the #1 seller in places like Modell’s, especially near Madison Square Garden. Forbes reports that NY Knick’s Jeremy Lin is the next big thling—if not, already is. According to a Forbes article, the Jeremy Lin brand weighs in at $14 million, which ties him with Kobe Bryant among the top athlete brands in the world.

»  Read more about the Lin-Growing Athlete Brand on Forbes

Reinventing MySpace

Over the past two months, one million new users have signed up to MySpace and COO Chris Vanderhook thanks Facebook and Twitter for its new integration. You’re probably asking yourself, “Weren’t they in competition with one another?” They were.

MySpace is now a social discovery engine as opposed to a social networking site. It houses a music player and other forms of media, which aligns them more with Spotify and Pandora. With Justin Timberlake as its investor in revamping the site, it makes a lot of sense to go in this direction. Reinventing MySpace may just be the answer to its brand survival.

How many of you still have your MySpace account? If you thought that was the end for MySpace, why did you keep it?

» Read the full article on Forbes

E-mail Overload!

Have you ever gone through your e-mails and found a handful of irrelevant ones? I do … lots of them, too. FastCoDesign shared an infographic to help you decide whether you should send an e-mail or not; hopefully, this message circulates and everyone follows these rules! (It can save your cellphone’s battery life).


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