Olive Garden steps up Latin market outreach

This article discusses how the Olive Garden restaurant chain is bringing in Don Francisco, the famous host of a Spanish speaking variety show, to help appeal to the U.S. Hispanics. The company is also giving all of its restaurants menus in Spanish and preparing its staff for incoming Spanish speaking customers. This is just another great example of people realizing the potential of grabbing the Latino
market.

Check it out here

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