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Daymond on the challenges of a new brand

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Steve Olenski, from Forbes, interviewed David Brier about the challenges of a new brand or a startup. With approximately 80,000 business start ups failing annually, how can small brands survive the competition? Mr. Brier decided to reach out to Daymond John and discuss the challenges of a new startup with him. Daymond gives insight on the key values that can make a small brand stand out amidst the other big brands. He also gives useful tips on establishing a successful brand. Click on the link to read the full Forbes article.

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